Skip to content
TrustMyCourse
TrustMyCourse
For course creators

Independent verification for online courses.

Digital Marketing

Listed

Google Digital Marketing & E-commerce Professional Certificate

by Google

An eight-course entry-level programme from Google covering the marketing channels a small commerce business actually runs: search and display, social media, email, analytics and measurement, then building and managing an online store and keeping customers after the first sale. Stated as around six months at ten hours a week, with no degree or prior experience required. Delivered on Coursera under its monthly subscription, and closing with a course on using AI in a job search.

Verification

Listed

This course is listed in the TrustMyCourse directory. It has not been independently verified by TrustMyCourse, and nothing on this page should be read as a verification result.

Visit course website

You will continue to Google. TrustMyCourse does not sell this course.

Verification

This course has not been verified

TrustMyCourse has not reviewed this course. That is not a finding about it — no review has taken place, so there is nothing to report either way.

Read the verification standards

The course details on this page come from public information about the course. They have not been checked against the course itself, and no TrustMyCourse verification has been carried out.

What verification would and would not cover

  • Whether you will earn money, find work or reach any particular result
  • Whether a course is the right choice for your situation
  • Teaching quality, or the personal opinions of previous buyers
  • Anything a creator changes between scheduled re-checks

TrustMyCourse does not sell this course, does not rank it against others, and publishes no rating or score for it.

The course

Course details

Provider
Google
Price
$49 / month
Level
Beginner
Format
Self-paced
Language
English
Access
Hosted on Coursera under a monthly subscription following a 7-day free trial

Listed in

What the course covers

Summarised by TrustMyCourse from the material reviewed. Wording is our own, not the provider’s.

  1. Foundations of Digital Marketing and E-commerce

    Roughly 12 hours introducing the field and the roles the certificate is aimed at.

  2. Attract and Engage Customers with Digital Marketing

    Roughly 14 hours on search and display advertising and how customers are reached.

  3. From Likes to Leads: Interact with Customers Online

    Roughly 21 hours — the longest course — on social media marketing and turning engagement into leads.

  4. Think Outside the Inbox: Email Marketing

    Roughly 19 hours on building and running email campaigns.

  5. Assess for Success: Marketing Analytics and Measurement

    Roughly 18 hours on measuring campaigns and interpreting the resulting data.

  6. Make the Sale: Build, Launch, and Manage E-commerce Stores

    Roughly 15 hours on setting up and operating an online store.

  7. Satisfaction Guaranteed: Develop Customer Loyalty Online

    Roughly 15 hours on retention and customer relationships after the first purchase.

  8. Accelerate Your Job Search with AI

    Roughly 6 hours on job seeking, closing the programme rather than teaching marketing.

Who this course is for

People with no marketing background looking for an entry-level route into digital marketing or e-commerce work.

Recorded from the provider’s stated audience and the level of the material reviewed.

Provider

Who created this course

Google

Google's career certificate programme, which publishes entry-level training delivered through Coursera.

Google website

Verification applies to the course reviewed on this page, not to the provider as a whole and not to its other courses. TrustMyCourse does not endorse Google.

Also verified

Other verified digital marketing courses

Browse the full category

  • Meta

    Social Media

    Meta Social Media Marketing Professional Certificate

    A six-course entry-level programme from Meta covering social media marketing end to end: establishing a presence, managing it day to day, then paid advertising including Meta's own ad tools, campaign measurement and optimisation, and a capstone. Stated as around five months at ten hours a week with no prior experience required. Completing it and passing a proctored exam also leads to the separate Meta Digital Marketing Associate Certification.

    Price
    See provider for price
    Level
    Beginner
    Format
    Self-paced

    View course profile

    Listed

    Not independently verified

  • Semrush

    SEO

    Semrush SEO Crash Course with Brian Dean

    Under an hour of video covering the SEO workflow end to end: what search optimisation is, finding keywords, writing pages for them, earning links, and checking whether any of it worked. Taught by Backlinko's Brian Dean and published free by Semrush, with a certificate on completion. It is a compressed overview rather than a full curriculum — five substantive lessons — demonstrations use Semrush's own tools, and the final segment is promotional.

    Price
    Free
    Level
    Beginner
    Format
    Self-paced

    View course profile

    Listed

    Not independently verified

  • Ahrefs

    SEO

    SEO Course for Beginners

    A short video course from the team behind the Ahrefs toolset, covering the four areas a new site owner has to get right: finding keywords worth targeting, on-page work, building links, and the technical basics that decide whether pages can be crawled at all. Fourteen lessons totalling roughly two hours, published without a sign-up or an Ahrefs subscription. Examples are demonstrated in the provider's own tools, which is worth knowing before starting.

    Price
    Free
    Level
    Beginner
    Format
    Self-paced

    View course profile

    Listed

    Not independently verified